Anchor text is just the words you click on in a link. It helps search engines and people understand what the linked page is about. For example, if you link "how to bake cookies," it’s clear the page is probably about baking cookies.
In SEO, it’s important to keep anchor text natural. If you always use the same keyword-heavy phrases, it can look forced or spammy. Instead, aim for varied, conversational phrases that feel helpful and relevant, like “check out this guide” or “here’s how to do it.” This approach helps search engines understand your content better while keeping readers engaged. Just think about what would make sense to your audience, and you’ll be good to go!
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